Rotary By Design – Not By Default


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If you happen to attend one of Membership Chair, Darrell Nevin’s, Membership Workshops, you have to be prepared to learn about a lot more than just Rotary membership.  Nevin insists on informing the audience about just about every aspect of Rotary.  You can agree or disagree, but Darrell’s views on Rotary have been embraced by many of our clubs over the years, and not surprisingly, several of those clubs have experienced explosive growth.  Last night’s meeting was held in the training room at Darrell’s office at Keller Williams Real Estate, where one wall is covered with a whole bunch of sales-related / inspirational thoughts.  We were asked about this one thought specifically.  Instead of thinking about Life by Design, Not by Default, we were asked to think about “Rotary by Design, Not by Default.”  The message resonates because at the International Assembly in San Diego  we were all asked to question “WHY” we do things the way we do in our Rotary clubs.  Clearly Rotary by Design is in our organizational future.

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For many of us, Nevin’s membership training program is as comfortable as an old shoe, but it is impossible to listen to Darrell get on one of his rants and not get totally fired up about Rotary.  We had twenty five attendees last evening, many of them making the long trip north from Southern Md. in order to hear the “Nevinisms.”  Well…they either came for the Membership Training or the Chick Fil a dinner.  (I found out that Chick Fil a nuggets taste different from Chick Filet tenders.  Who knew?  I keep telling people, Rotary is where you go for personal and professional growth!)

But I digress.  Nevin covered his 6 Key Steps to Energize Your Rotary Club for Sustainable Growth.  Here they are:

1)  Fix your Product; Define Your Brand

2) Form a Committed Team; Meet Weekly; Create a Culture of Accountability

3) Prepare the Hit List; Post it to Drop Box; Plan an Open House

4) The Fireside Chat – THEE most important hour in Rotary

5) New Member Checklist; check the checklist; Red Badge/Blue Badge

6) Get New Members to Rotary Leadership Institute/ District Conference

If you would like more information about Darrell’s membership seminars, he has produced two different membership booklets that have all the details you need for clubs to experience explosive growth.  You can find the booklets, “Ready, Get Set, Grow” and “Extreme Makeover, Small Club Edition” on the District 7620 website under the Membership tab at www.rotary7620.org.

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This is Nevin’s last year as District 7620 Membership Chair and the D-Man is going to stand aside and let new Membership Chair, Rich Glover, take the Chair for the next few years.  Rich is going to do a great job as Membership Chair, and he’s smart enough to ask Nevin to hang around and still do some training.  Here’s a short video take of Darrell after last night’s training, trash talking about “the new kid” taking over the Membership Chair.  (Note:  Darrell claims he’s been Chair for six years  but I know he was doing District Training more than a decade ago. )

New Chair Rich Glover is already filling in the organizational roles needed to move our membership efforts to the next gear.  Look for Membership Coordinators to be recruited and trained around the District, and I’m looking forward to how Rich and his team are going to be working directly with our Club’s Membership Chairs.  Too much fun!

Next up?  Our District Club Officer Training, formerly known as Club Leadership Assembly, formerly known as the District Assembly.  I’m sure that Training Chairs, Mary Nagle and Sean McAlister will do their usual spectacular job putting  on a great show for our Club Officers.  That will be on April 18th at Charlestown Retirement Community.  Then yours truly, having weathered PrePETS 1 & 2, San Diego, Chesapeake PETS, and the District Assembly, will have the nervous breakdown that I’ve worked so hard for and so richly deserve.

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DGN Anna Mae Kobbe, hubby and Rotarian Doug Newell, and PE Chuka Ndubizu.  (Doug explained he had to attend if he wanted any dinner last evening.)

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Foreground:  Obviously the cole slaw was a smash.  L to R: Jim Adams, Lizzie Abraham, Rich Glover, George Abraham, Yours Truly, Tom Neff, and Susan Thomas.

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L-R Back row:  Bruce Fowler, Larry Foster, Gary Greenwald, Matt May.  Front row L-R: Area Governor Jimmie Gorski, Judy Cappucilli, Joe Slert, and Pat Slert.  

 

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2 thoughts on “Rotary By Design – Not By Default

  1. DGN Ken

    Our son, Frank, a past Rotary club president in North Carolina sent me the link to your Blog. Excellent articles. I have maintained Retention Central since serving as Membership Coordinator for Zone 34.

    Keep up the BLOG. Membership is critical.

    Jim

    1. I am a huge Retention Central fan and have shared it with our District Leadership team in District 7620. Your frank and objective look at Rotary’s strengths, and our weaknesses, is so very needed, and much appreciated. Share the word about Ready, Fire, Aim….and thanks. I’m honored to have you as a reader.

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